Tada, founded in 2012, is a leading B2B2C loyalty and rewards platform designed to help businesses strengthen engagement with their partners, customers, employees, and channel ecosystems. Tada solutions—ranging from digital rewards to AI-powered loyalty programs and seamless system integrations—empower businesses to create scalable, personalized loyalty strategies that drive sustainable growth and operational efficiency.
With deep expertise across industries like FMCG, banking, insurance, building materials, automotive, and retail, Tada offers tailored programs that address industry-specific challenges, ensuring long-term value and stronger business relationships.